How Do You Define Book Launch Success?
January 13, 2012 by Gina Conroy
Filed under Blog, Encouragement, Industry, Marketing
Last weekend I had the official book launch of Cherry Blossom Capers. Just like many women dream about and plan their wedding, many authors do the same for their book launch. I’m no exception. I’ve been waiting for this day and planning for years! Even before the book sold I knew what I would do [...]
Dealing with a Launch Party that Feels Out of Control
January 6, 2012 by Gina Conroy
Filed under Author Interviews, Blog, Events, Faith, Marketing
Last night, my nine year old daughter came out of her bed to tell me something. Which isn’t uncommon with my little bed time procrastinator, but this time she had a silly smile on her face and told me she heard my book on the radio. At first I didn’t believe her, but her smile [...]
And My Book is Off…
December 30, 2011 by Gina Conroy
Filed under Blog, Publishing
The race started early. My book jumped the gun, not that I’m complaining in the least, but it launched early, before Christmas which was really a pleasant surprise. Family and friends started reading my book before Christmas and if you preordered you didn’t have to wait until the January 1st launch date to receive your [...]
Racing Towards the Publishing Finish Line
December 9, 2011 by Gina Conroy
Filed under Blog, Interruptions, Publishing
Twenty something days until my book launches. I lost count. And I’m trying not to look at the ticker in the sidebar! Right now I’m rushing to the finish line, proofing press releases with blurry eyes, finalizing my big plans for my book launch party, and writing guest posts and interviews for January and beyond. [...]
What is an Influencer?
November 29, 2011 by Jody Hedlund
Filed under Blog, Industry, Marketing, Publishing
As my debut launch draws closer, my mind is on marketing and promotion. In the writing world authors ask for Influencers to help promote their books, but what exactly does an Influencer do? Author Jody Hedlund shares. -Gina Conroy Being an Influencer Isn’t Just About Getting a Free Book by Jody Hedlund What exactly is [...]
Getting Ready for Book Launch Day
June 14, 2011 by Gina Conroy
Filed under Ask an Expert
So you’ve written the best book possible and launch day is approaching. No time to panic, it’s time to step it up and do what you can to have a successful launch. What better way to learn how to do that than from heeding the advice of those who’ve been there! Start social networking months [...]





